German Market Discovery Programm

Your entry to the German market

Are you ready to internationalize? Is the German market a good fit for your start in Europe? Which offers should you propose on the German market?
If these are questions you are dealing with right now, the Market Discovery Program for Germany is the right next step for you to find answers and start successfully.

ARE YOU READY FOR YOUR ENTRY TO THE GERMAN MARKET?

This program helps you to: 

  • Understand your current situation and what is needed for a successful start in Germany
  • Get to know the German market
  • Develop a viable Market Entry Strategy  
  • Learn more about Germany and the industries 
  • Get clarity about the next concrete steps for entering the German market 

Program fees - Rs. 15000/-

DERBI startups - Rs. 10000/-

Last date to Apply is 6th May - 2023

OUTLINE OF THE PROGRAM

1. Application phase is open  apply before May 6th, 2023.

  • Take 10 minutes of your time for filling in the application form 
  • Questions about your company and your plans of Market Entry
 

2. Market Discovery Training begins from May 2023

  • 12 Startups will be selected to participate in the online training 
  • 4 online sessions with 1.5 hours expert input  
  • Two tracks: MedTech and LifeSciences 
  • Working on your individual market entry strategy  
  • Analyzing and researching the market  
  • Meet Industry Experts
 

3. Individual Onboarding Program from September 2023

  • The best 3 companies will be selected to participate in the Onboarding Program 
  • Individually planned 3 months of co-living and co-working in Mannheim (consecutively or with breaks) 
  • Individual support with visa issues  
  • Closing deals and starting first pilot projects 
  • Individual support by your Market Entry Manager  
  • Not covered: costs for traveling and food 

MANNHEIM – WHERE’S THAT?

Mannheim is a modern industrial city in the southwest of Germany, located in the federal state of Baden-Württemberg. Mannheim has 300.000 inhabitants from over 170 regions and is the most international and diverse city in Germany. In the area, big corporates, hidden champions and world market leaders such as SAP, BASF, Siemens, John Deere, Heidelberg Cement, Heidelberger Druckmaschinen, ADM Wild, HIMA GmbH, KAMAX etc. have their headquarters or subsidies here. Also MedTech and Pharma companies such as RochePfizer and the university clinics of Heidelberg and Mannheim are located here.

WHO IS THE PROGRAM FOR?

We invite startups which are: 

  • In the sector of MedTech and LifeSciences
  • Highly innovative  
  • Already successful and stable on the Indian market  
  • Willing to dedicate resources to a successful market entry in Germany  

From the incoming application we will select 12 startups per track (MedTech and LifeSciences) to participate in the Market Discovery Training.  

Program fees - Rs. 15000/-

DERBI startups - Rs. 10000/-

Last date to Apply is 6th May - 2023

About NEXT MANNHEIM

NEXT MANNHEIM is the local startup ecosystem in Mannheim. Besides the infrastructure in Mannheim, we support startups with individual support, a big network of experts in all relevant areas, community events, contacts to the corporates, corporate-startup collaboration and more.   

Facts about NEXT MANNHEIM:

  • 8 startup centers for different target groups (DeepTech and Software, MedTech, Female Entrepreneurship, …)
  • Over 350 startups with more than 1.500 employees  
  • Focus areas: MedTech and LifeSciences  
  • Among the 5 best startup hubs in Germany 
Manager in Startup Ecosystem

Anna Hüttl is Manager Startup Ecosystem at NEXT MANNHEIM. She leads the regional accelerator program Up2B for B2B and IndustryTech Startups and supports international startups entering the German market. In the last 4 years she has supported over 120 international startups with their market entry strategy in individual sessions, online trainings and on-site programs.

Prior to that, Anna worked for a middle-sized consulting company in the field of Online Marketing and developed knowledge-based online products for the German Mittelstand on topics such as process management, hiring and recruiting, sales and operations and led various online-marketing campaigns such as online-seminars, e-mail-campaigns and Facebook campaigns. With her knowledge and expertise in online marketing and strategic planning she supported SMEs and startups.

Parallely, she studied the executive Master of digital Pioneering at Zeppelin University Friedrichshafen, where she combined her SME knowledge with innovation management and startup support. She finished her Bachelor’s in sociology in Eichstätt and Paris. The combination of innovation, economy and social sciences leads to an overall view and an holistic support and consulting for international startups.

For program enquiry,

Jagan Karthick, Program lead
+91-9710129060
 manager@derbifoundation.com